At Last here is our 2013 Survey Report - thanks to all our listeners who participated, we thank you all



2013 SURVEY REPORT

HOME

Age

0

0.2

0.4

0.6

0.8

1

17 or less







18-20







21-29







30-39






40-49







50-59







60-64







65 or older







HOW OLD ARE YOU? 295 Answered  5 Skipped

3.33% 6.67% 33.33% 40% 10% 6.67%


0

0.2

0.4

0.6

0.8

1

Female







Male







24.14% 75.86%


0

0.2

0.4

0.6

0.8

1

Bookstore








Cafe








Friend’s Home







Home








Outside








Work








3.3% 93.33% 3.33% 6.67%

Where do you usually listen to Affinity Radio? 291 Answered 9Skipped


0

0.2

0.4

0.6

0.8

1

Great

 Music







Online

24/7






Limited

Advertising







“Local” Content







Ease of Access







96.43% 28.57% 28.57% 14.29% 25%

What do you like most about Affinity Radio? 280 Answered 20 Skipped


0

0.2

0.4

0.6

0.8

1

Don’t like the format







Not my kind of music







Satisfied with other stations







Too “Local”







Too many ads & Jingles







Don’t like the news







25% 25% 25% 25%

If you are not likely to listen to Affinity Radio again, why not?? 40 Answered  

280 Skipped


0

0.2

0.4

0.6

0.8

1

Extremely

Satisfied







Moderately

Satisfied







Slightly Satisfied







Neither satisfied or dissatisfied







Slightly Dissatisfied







Moderately

Dissatisfied







Extremely

Dissatisfied







3.23% 9.68% 3.23% 77.42% 3.23% 3.23%

Overall satisfaction with Affinity Radio? 300 Answered 0 Skipped


0

0.2

0.4

0.6

0.8

1

Extremely Likely







Very

Likely







Moderately

Likely







Not at

 all







60.71% 28.57% 7.14% 3.57%

Would you recommend Affinity Radio to others? 290 Answered  10 Skipped

Looks like we are doing the best we can  so thanks to all who took part.

GENDER? 290 Answered 10 Skipped